Need Help Ranking Better Locally?
We Can Help You Dominate
Google Maps And Local Search Results.
At TownClicks, we help local businesses like yours capitalise on marketing opportunities by harnessing the potential of Google Maps marketing. We take an integrated approach to local SEO that combines Google My Business (GMB) listing, optimisation, on-site optimisation, review management, and other strategies. From the ranked Google Maps results to the "Local Pack" listings, Google Maps marketing offers a multi-faceted approach for all types of businesses.
Our Google Maps Local SEO and optimisation services are bespoke-designed to meet the needs and objectives of your business. We provide a complete scope of optimisation solutions to increase your visibility and ranking in both the "Local Pack" and the ranked Google Maps results.
Give us a call at +44 20 3936 9891 or click the red button below to learn more about Local SEO, search marketing and Google Maps optimisation.
First, we start a conversation. This allows us to find out more about your business and what do you want to achieve.
82% of local searchers will call, visit a store, or make a purchase offline. And 61% of local searches result in a purchase, particularly if they find you searching on their mobile phone.
So you want to do everything you can to rank highly in Google local search. You want to be found right below that map, in the first 3 spots... and you want to outrank you competitors when local customers do a search for your type of business. Local SEO services can ensure that your customers find you locally, and that you’re always top of mind when they are in your neighbourhood. Without Local SEO, your business could miss out on some of your most qualified traffic, and in turn, miss out on sales.
An important trust factor in Google’s local algorithm is your business’ NAP (name, address and phone number). Therefore, we first perform a Full Citation Audit to ensure your business NAP and citations across the web are up to date and consistent across all platforms. The consistency of your NAP across various Internet sites and directories indicates stability, as search engines and maps want to know that your business has reliable and verifiable contact information and an actual physical location.
To get the most out of your Local SEO and to evaluate future priorities, we also find all the variations of your current profile and NAP (if any) and identify what may be harming your local rankings. We then build a customised Local SEO campaign for you, targeting your keywords, and always keeping track of your competition.
We then launch your Local SEO campaign with specialised tested and proven tools. With our Local Citations Building methodology we make sure you are in the best directories for your niche and market. We claim all the most important directories where possible, and provide detailed instructions for all others that should be verified.
We then Monitor and Improve your rankings in Google, aiming to position your listing in the "Local Pack" search results by updating your website’s content and links. We also show results and progress with special analytics, keeping an eye on search engine rankings.
We then help you manage reviews and customise ways to let customers know that you appreciate reviews so your business can really benefit from gathering them.
Regardless of your industry, your Local Search Engine Optimisation (SEO) efforts start with Google. Our talented team of Local SEO and Google Maps consultants is extensively trained in optimising your Google My Business listing so your business appears in front of the right people at exactly the right time. This is accomplished through category and business description optimisation and ensuring accurate and consistent NAP information on your business listing.
Local SEO helps search engines understand where your business is located, how you may be contacted and what your business does. It’s especially critical for small- and medium-sized businesses and larger companies with many locations that have a local focus. Why? Because Google wants to deliver results that are close and convenient to the user.
Local SEO helps businesses be found by local customers when they’re looking for your type of product or service. Local SEO uses search engines like Google and Bing, and business directories like Yelp, Yell, ThomsonLocal and HotFrog to promote your business.
One of our top priorities is claiming and optimising your locations’ listings in Google, Bing and Apple Maps. Google’s search result 3-pack or "Local Pack" appears just below the ads listings and is extremely valuable placement above the organic results. If your business appears in the "Local Pack", it has a great shot at earning clicks. With a majority of searches now mobile-based, we place critical importance on optimising your listing in Google My Business as well as Bing Local, Apple Maps (used by Siri) and GPS devices so that your business may be found easily by mobile searchers.
An important trust factor in Google’s local algorithm is your business’ NAP (Name, Address and Phone number). The consistency of your NAP across various Internet sites and directories indicates stability — search engines and maps want to know that your business has reliable and verifiable contact information and an actual physical location. If your business has unclaimed, incomplete or inconsistent listings, Google will devalue your listing in local search results.
TownClicks makes sure your listings are complete and have thorough and accurate information. For larger companies with many locations, we manage your account with software that helps us maintain all of these listings for each location in a centralised, organised, accurate and strategic way. As you add or move locations, make changes to your name or phone number, we help you adjust citations accordingly.
Reviews play an important role in online marketing and local search. Unfortunately, it's much easier to receive a 1-star rating for one poor customer experience than a 5-star rating for many positive ones. Reviews impact clicks and conversions as well as map pack rankings.
While Google drives the most traffic by far for most sites, depending on your industry, many other sites may influence potential customers’ trust. Star ratings have been shown to increase Click-Through-Rate (CTR) by as much as 200%.
We help you manage reviews and let customers know that you appreciate reviews for each of your locations. We can help getting feedback and let customers know that reviews are appreciated. We can also help with responses, post exceptional reviews to social media and keep you up to speed on our progress with detailed reporting capabilities.
UK: +44 780 960 6577 / +44 20 3936 9891
Spain: +34 91 123 4177
US: +1 832 235 4472
Colombia: +57 318 365 1189
86-90 Paul Street
London EC2A 4NE
8900 NW 107th Ct Unit 211
Doral, FL 33178
Paseo de la Castellana, 200
Cra. 11 #No. 79 - 80